Regional Canada Pageants
Ms. Greater Toronto Area 2026

Rachel
Dragas

Neuroscientist. Actor.
Mental Health Leader. Advocate.

Nineteen years of community service and advocacy. Six peer-reviewed scientific publications. National film, television and brand campaigns. And a full-time job holding the line for people in crisis, right across Canada.

Download the full resume (PDF)
Cover portrait
vertical, full-length or beauty shot
Scale

Rooted Here.
National in Reach.

I am proudly of the Greater Toronto Area. I conducted my research inside its leading hospitals and institutions, and I made waves at its largest university. But almost none of my work has stayed within the GTA. Ms. Greater Toronto Area would be represented by someone who already operates at a national scale, across three different fields, and who brings that reach home.

The GTA, where it was built

University of Toronto · Master of Science (MSc) and Bachelor of Science (BSc) in Neuroscience. Founded Elemental magazine, which features contributions from faculty, staff, students, community organizations and influential leaders on mental health advocacy, research and awareness.
Toronto
The Hospital for Sick Children · Clinical Researcher in Ophthalmology and Vision Sciences. Volunteer in Neurosurgery, Neurology, Infectious Disease and General Surgery.
Toronto
Toronto Western Hospital, UHN · Researcher in the Department of Genetics and Development at the Krembil Research Centre, investigating stem cell therapeutics for spinal cord injury.
Toronto
Canadian National Institute for the Blind (CNIB) · Organized open houses and fundraisers, and coordinated summer camp events and field trips for visually impaired youth and children.
Toronto
Philip Aziz Centre & Emily's House · Community Support Volunteer in the Visiting Hospice Program, for patients and families facing terminal illness.
Toronto
Faculty of Arts & Science, Office of the Dean · University of Toronto
Toronto
Toronto FC & MLSE · FIFA World Cup campaign
BMO Field
Couture for a Cause (VIP Red Carpet Host), Rosé Picnic (Ambassador & Correspondent), Crown of Hope Charity Gala (MC and Host), 2026 Living Luxe Design Show (Ambassador for Elegance Aroma & Correspondent), 2026 International AutoShow (Media Day Correspondent)
Toronto

National, where it reached

Kids Help Phone & 988 · Platform Lead for the national 24/7 mental health service offering free, bilingual and confidential support to youth and adults across Canada. Working with the RCMP, local police, emergency services and child protection services.
Nationwide
Startup Canada · Rollout of the $50M federal Investment Readiness Program
Federal
Hospice Palliative Care Ontario · 4,200 clinicians trained, 515,000 public reached
Province-wide
Scientific research · Ophthalmology and stem cell therapeutics, presented at conferences
International
Film, television, commercial & brand campaigns · CBC / Sony, Peacock, Apple TV, Google, Genesis
National
Miss Universe Canada 2025
National Finalist
Project Chimps · Remote journalist for the sanctuary, which provides lifelong care to 200 former research chimpanzees
Georgia, USA
Three domains, not one. Science, screen, and mental health advocacy. I have carried real weight in not one, but all three, at the same time, for over a decade.
Local roots, national reach. I would not be learning how to represent a region on a bigger stage. I have been doing it for years.
Ready to Represent

The International Stage

This title does not stop at the Greater Toronto Area. Its holder goes on to represent Regional Canada Pageants at the Royal International Miss Pageant. That is a bigger question than the region alone, and I would like to answer it directly.

I have competed at this level before

National Finalist at Miss Universe Canada 2025. I know the format, the pace, the interview rounds, the rehearsal schedule, and what it feels like to be measured alongside the strongest women in the country. That experience is already in hand.

Representing an organization is my profession

CBC and Sony Pictures, Google, Genesis, Rémy Cointreau, Shoppers Drug Mart, Toronto Pearson International Airport, and Toronto FC with MLSE have each put their brand in my hands on camera. Organizations of that size do not hand their name to someone who is a risk.

I already hold ambassador titles

Ambassador for the Rosé Picnic with the Canadian Film Centre, and for Elegance Aroma at the Living Luxe Design Show. I know what it means to carry an organization's name in a room where nobody is supervising me.

I do not rattle

My full-time job is staying composed while someone's life is on the line, coordinating with police and emergency services in real time. An unexpected question, a live camera, or a schedule that falls apart does not compare. Composure under pressure is not something I would need to develop for this role. It is the qualification.

I have represented Canada internationally before

I presented my research at international conferences in California, Utah and Florida, speaking for my institution and my country in front of the global scientific community. I have travelled, prepared, and delivered on foreign stages already.

My story travels

A neuroscientist who works a national crisis line and hosts on camera is memorable in any country and in any language. On an international stage full of exceptional women, being unforgettable is the whole game, and no one there will be confused about who I am.

This is not a stage I would need to be prepared for. Carrying an organization's name in public is what I already do professionally.
At a Glance

The Short Version

19
Years of continuous community service since 2007
6
Peer-reviewed scientific publications
19
Published feature articles & interviews
15
Research presentations, national & international
18
Volunteer & community leadership roles
8
Awards, fellowships & distinctions

Who I Am

Platform Lead, Crisis Intervention at Kids Help Phone in collaboration with the 988 Suicide Crisis Helpline, Canada's national 24/7 mental health service. I oversee a team of crisis responders and crisis support workers, assess and de-escalate imminent-risk situations, and work with the RCMP, local, provincial and regional police, emergency services, and child protection agencies across the country.
Neuroscientist. MSc Medical Science (Neuroscience) and BSc Neuroscience, University of Toronto. Research at The Hospital for Sick Children and Toronto Western Hospital.
Founder. Launched Elemental magazine, chaired Grad Minds, U of T's graduate mental health body, and served as Conflict Resolution Advisor.
Actor, model, host and correspondent represented by Hero Artists, with national brand and broadcast credits.

Why It Matters Here

A title is a microphone. What matters is what gets said into it.

I have spent my career in rooms where people are at their most vulnerable, and in rooms where the whole country is watching. I know how to move between them, and I know how to carry the message from the first room into the second.

Most recent recognition: Q1 2026 Celebrate Out Loud Award, presented for embodying KHP's core values: courageous, collaborative, innovative, resilient, and trustworthy.
The Case

Why I Should Be
Ms. Greater Toronto Area

This title represents far more than a crown. It is a platform for impact, and I intend to use every day of it.

I am a neuroscientist, a mental health and crisis intervention lead, an actor, and a published author. I aspire to be a role model to young girls who may see some part of themselves reflected in me, and to demonstrate that no woman is limited by age, circumstance, or societal expectation. Reinvention and purpose are always attainable.

My journey reflects both curiosity and courage. I did not come from an advantageous beginning. Throughout my career I have often created roles where none existed, identifying gaps and turning vision into action. I founded a magazine because graduate students had no place to talk about mental health. I chaired Grad Minds because that conversation needed a seat at the table.

Competing on a national scale at Miss Universe Canada, and now at Regional Canada Pageants as Ms. Greater Toronto Area, will allow me to stand alongside inspiring women, amplify my humanitarian work in mental health, and challenge long-standing stereotypes about pageantry and about women in STEM.

I also know what this title carries beyond the region. Its holder goes on to represent Regional Canada Pageants at the Royal International Miss Pageant, and that responsibility is one I have spent my career preparing for without knowing it.

At 35, I am living proof that the best chapters are not behind us. They are only beginning.

Portrait or on-the-job photo

The Greater Toronto Area

This region raised me professionally. My research was conducted in its leading hospitals, my degrees earned at its most rigorous university, my work serves its residents and first responders, and my media presence has represented its brands on a national stage.

The GTA is one of the most diverse regions on earth. Representing it means representing all of it, and I have spent nineteen years in the rooms where that diversity actually lives: crisis lines, hospital wards, classrooms, hospices, stadiums, press conferences, and community halls.

On Camera

Watch

Hosting, correspondent work, campaigns, and broadcast credits.

Video 1
e.g. hosting or correspondent reel
Caption to come
Video 2
e.g. Rosé Picnic interviews
Caption to come
Video 3
e.g. Couture for a Cause red carpet
Caption to come
Video 4
e.g. commercial or broadcast credit
Caption to come
Convening Power

The Leaders Who
Backed the Work

Some of these people I interviewed. Others I asked to lend their name to initiatives I built, and they said yes. Both take work to reach, and they are not the same thing.

Sophie Grégoire Trudeau
Former First Lady of Canada
Interviewed for Elemental on mental health and the power of starting a conversation. Also a partner and supporter of both Elemental and Grad Minds, the two organizations I founded and chaired, respectively.
The Honourable Michael Wilson
Former Minister of Finance · Chairman, Barclays Capital
Interviewed on university and workplace mental health in Canada, and secured as a collaborative partner for Elemental.
Margaret Trudeau
Former First Lady of Canada · mental health advocate
Cultivated as a partner for the inaugural Faculty-wide mental health conference at the University of Toronto.
Michael Landsberg
TSN journalist · Bell Let's Talk spokesperson
Partner and supporter on initiatives I led, including the Open Minds conference.
Pierre Poilievre
Leader of the Conservative Party of Canada · press access, not partnership
Covered his 2026 press conference as a journalist. He took my questions directly on policy and on his public statements. Access earned in the room, on the record, with the country watching.

One message, every audience

One person in crisis, by text, at three in the morning.
RCMP, provincial and regional police, emergency services and child protection agencies, mid-incident.
4,200 clinicians, care coordinators and nurse practitioners, in clinical training.
Scientists at international conferences in California, Utah and Florida.
1,000 attendees in a conference hall.
515,000 members of the public through provincial awareness campaigns.
A national television and campaign audience, on camera and on mic.
The skill is the same one every time: take something complicated and make the person in front of you feel it. I have had to do that for a frightened teenager, a police dispatcher, a room of physicians, and a stadium. Very few people have practised across that entire range.
Photo with a leader or at a press event
Stage Craft

Speaking & Hosting

Public speaking is not a skill I list. It is the through-line of my entire career, in five different registers.

Live hosting & on-camera

Host & MC, Crown of Hope Charity Gala
Living Luxe
VIP Red Carpet Host, Couture for a Cause
Rogers / CAMH
Ambassador & Correspondent, Rosé Picnic
CFC
Ambassador & Correspondent, Living Luxe Design Show
Elegance Aroma
Correspondent, AutoShow Media Day
Toronto
Journalist, federal party leader press conference
2026

Conference & workshop

Host, annual Open Minds conference
1,000+ attendees
Creator and host, inaugural Faculty-wide conference
U of T
Facilitator, mental health & conflict resolution workshops
U of T
Host, national webinars and partnership convenings
4,200 trained
Breakout leader, StemCellTalks
Let's Talk Science

Scientific & clinical

Fifteen research presentations, including four international conferences and an invited oral presentation at U of T's Department of Ophthalmology and Vision Sciences Annual Research Day.
Trained to communicate findings to scientific, medical and lay audiences, which are three completely different rooms requiring three completely different deliveries.
Live crisis communication and de-escalation, where the wrong sentence has consequences and there is no second take.

Formal training

Improv Comedy, Levels A–E, Graduate
The Second City
Acting Program, Levels 1–4, Graduate
The Second City
On Camera Acting
Ivany · Caruana
Conflict Resolution Training
U of T
Why the improv training matters here: the pageant question you cannot prepare for is the one that decides it. Graduate-level improv is professional training in being interesting, warm and quick with no script, which is exactly the moment a title is won or lost.
Measured Outcomes

Impact, by the Numbers

Advocacy is easy to claim and hard to measure. These are outcomes I was directly responsible for delivering.

$1.1M
Provincial project led to completion, Ontario Ministry of Health & Long-Term Care
515,000
People reached through public awareness campaigns
4,200
Clinicians, care coordinators & nurse practitioners trained
$50M
Government of Canada Investment Readiness Program delivered
20M
Interactions & impressions generated in under two years
1,000+
Attendees at the annual Open Minds mental health conference
Hospice Palliative Care Ontario. Led a $1.1M Ministry-funded project on advance care planning and health care consent to completion, surpassing every scheduled goal while adapting the strategy through COVID-19.
Startup Canada. Ran the Social Impact Program inside the Government of Canada's $50M Investment Readiness Program, connecting 20 to 30 national partners funding social purpose organizations.
Grad Minds, University of Toronto. Chaired a team of 25 and hosted the annual Open Minds conference, drawing over 1,000 attendees.
988 & Kids Help Phone. Supported the rollout of 9-8-8, Canada's suicide and crisis lifeline, to service users through my role on the platform.
Work or campaign photo
Scholastic & Scientific

Education, Research
& Published Work

Education

MSc, Medical Science · Neuroscience specialization
U of T · 2018
BSc, Neuroscience · Sociology & Physiology minors
U of T · 2013
Graduate Professional Skills & Mini-MBA
U of T · 2017

Research

2014 – 2018
Researcher, Genetics & Development
Toronto Western Hospital, UHN
Mesenchymal stem cells in cervical spinal cord injury. Five peer-reviewed publications, international conference presentations, and peer-review work applying FDA rules to manuscript evaluation.
2013 – 2014
Clinical Researcher, Ophthalmology
The Hospital for Sick Children
Biomarkers for retinal damage from vigabatrin in a paediatric cohort. First-authored publication.

Peer-Reviewed Publications

Dragas R, Westall CA, Wright T. Changes in the ERG d-wave with vigabatrin treatment in a pediatric cohort. Documenta Ophthalmologica. 2014. PMID 25008578
Hong J, Dragas R, Khazaei M, Ahuja CS, Fehlings MG. Hepatocyte Growth Factor-Preconditioned Neural Progenitor Cells Attenuate Astrocyte Reactivity and Promote Neurite Outgrowth. Frontiers in Cellular Neuroscience. 2021. PMID 34955750
Ulndreaj A, et al, Dragas R, Tator CH, Fehlings MG. Characterization of the Antibody Response after Cervical Spinal Cord Injury. Journal of Neurotrauma. 2017. PMID 27775474
Vawda R, et al, Dragas R, Librach CL, Fehlings MG. Early Intravenous Infusion of Mesenchymal Stromal Cells... Stem Cells Translational Medicine. 2019. PMID 30912623
Vawda R, et al, Dragas R, Fehlings MG. Harnessing the Secretome of Mesenchymal Stromal Cells for Traumatic Spinal Cord Injury. Stem Cells and Development. 2020. PMID 32962528
Badner A, et al, Dragas R, Fehlings MG. Early Intravenous Delivery of Human Brain Stromal Cells... Stem Cells Translational Medicine. 2016. PMID 27245367
Nineteen further published articles, including interviews with Sophie Grégoire Trudeau and the Honourable Michael Wilson for Elemental, three features for IMS Magazine, and eight for Project Chimps sanctuary.
Professional Journey

The Career

2022 – Present
Platform Lead, Crisis Intervention
988 Suicide Crisis Helpline & Kids Help Phone
Canada's national 24/7 free, bilingual, confidential mental health service. I lead on the crisis texting platform: supervision, coaching, debriefs, onboarding, and quality of service delivery. I monitor live platform risk and work alongside responders to assess and de-escalate imminent-risk situations, engaging RCMP, provincial and regional police, emergency services, and child and youth protection agencies nationwide. Supported the rollout and optimization of 9-8-8 and of Ontario's Good2Talk webchat for service users.
2022 – 2023
Program Manager, Social Impact
Startup Canada
Led the Social Impact Program inside the Government of Canada's $50M Investment Readiness Program, connecting 20 to 30 national partners and generating 20 million interactions and impressions in under two years.
2019 – 2021
Project Manager, Advance Care Planning & Health Care Consent
Hospice Palliative Care Ontario
Led a $1.1M Ministry-funded project to completion, trained 4,200 clinicians, and reached 515,000 Ontarians. Represented the organization with Ontario Health, the Ontario Palliative Care Network, Health Quality Ontario, and the Ontario Medical Association.
2018 – 2019
Coordinator, Mental Health Initiatives & Special Projects
Office of the Dean, Faculty of Arts & Science, University of Toronto
Built mental health programming for the largest academic division in North America, over 30,000 students, faculty and staff. Created an inaugural Faculty-wide conference, working with Margaret Trudeau and Michael Landsberg.
2017 – 2018
Advisor, Graduate Conflict Resolution Centre
University of Toronto
Confidential conflict coaching for graduate students, crisis assessment and de-escalation, and workshops on communication and dispute resolution.
Community

Leadership, Service
& Charity

Founding & Leadership Roles

2017 – 2019
Founder & Editor-in-Chief, Elemental Magazine
University of Toronto, tri-campus
Built and trained an editorial team of over 20, secured sponsorship, and developed partnerships with leading mental health researchers and with Sophie Grégoire Trudeau and the Honourable Michael Wilson.
2016 – 2019
Chair & Director, Grad Minds
University of Toronto
Led a core team of 25 and hosted the annual Open Minds conference, bringing in over 1,000 attendees.
2022 – Present
Journalist, Project Chimps
Blue Ridge, Georgia
Features for the newest chimpanzee sanctuary in the United States, home to 99 chimpanzees on 230+ acres.
2015 – 2022
Alumna Mentor, University College Career Mentorship
University of Toronto
Seven years of one-to-one career and graduate school guidance for undergraduates.

Volunteer Service

2007 – 2013
Events Coordinator, CNIB
Six years organizing fundraisers for Canadians living with vision loss, collecting accessibility data that informed new GO Transit signage, and running summer camps for visually impaired children.
2011 – 2014
Child Life Volunteer, SickKids
Neurosurgery, Trauma, General & Thoracic Surgery, Infectious Diseases.
2018
Community Support Volunteer, Visiting Hospice Program
Philip Aziz Centre for Hospice Care and Emily's House.
2015 – 2017
Breakout Leader, StemCellTalks
Let's Talk Science and the Stem Cell Network, teaching stem cell science and ethics to high school students.
2011 – 2013
Mentor, Neuroscience Association for Undergraduate Students
University of Toronto.
Nineteen years, unbroken. 2007 at CNIB. 2011 at SickKids. 2015 mentoring undergraduates. 2018 in hospice care. 2022 at a chimpanzee sanctuary. 2026 raising money for CAMH and back at SickKids.

Charity Work & Fundraising, 2026

Couture for a Cause

VIP Red Carpet Host, July 22. An exclusive Yorkville fashion show, 600+ VIP guests, $150K raised for CAMH mental health programs. On-camera interviews showcasing the fundraiser's mission.

Rosé Picnic

Ambassador & Correspondent, July 11. Toronto's largest premium picnic, with 5,000+ documented guests annually. Promoted awareness and support for Breast Cancer Canada, the event's charity of choice.

Crown of Hope Gala

MC & Host, June 27. A charity and networking gala raising funds for Autism in Mind, working toward a society with no barriers for children with autism. Featuring live performances by Dani Doucette, Craig Smart, Francesco Yates and Laura Cavacece. Approximately 500 attendees.

Community photo 1
Community photo 2
Community photo 3
Community photo 4
Platform

What I Would Do
With the Year

I believe in using visibility for good. I am ready to serve, inspire, and represent with authenticity, intelligence, and heart.

Mental Health Awareness

I do this work full time, on Canada's national crisis line, alongside police and emergency services. I am not an advocate who read about it. I am a clinician who answers the call.

Women in STEM

Two neuroscience degrees, six peer-reviewed papers, fifteen research presentations, and a stage. Girls are told to pick one version of themselves. I want to be visible proof that they do not have to.

Social & Environmental Responsibility

Through Startup Canada I helped deliver the Government of Canada's $50M Investment Readiness Program to entrepreneurs solving social and environmental problems.

Raise real money for SickKids, the hospital where I volunteered and did my clinical research, and speak about it with first-hand authority.
Bring mental health literacy into GTA schools and workplaces using my clinical training and certifications, not a script. I have already built and delivered this curriculum at the largest academic division in North America.
Run a STEM visibility series for girls, pairing lab work with the stage to break the stereotype in both directions.
Make 9-8-8 a household number across the region. I support that service every day and most people still do not know it exists.
Show up where the GTA actually is: hospitals, hospices, community centres, campuses and stadiums, not only ballrooms.
Advocacy or speaking photo
Media & Brand

National Campaign Work

Represented by Hero Artists. Professionally trained at The Second City in acting and improv comedy, Toronto, Chicago and Hollywood.

Toronto FC / MLSENational campaign
CBC / Sony PicturesDragon's Den S18
GoogleSustainability
GenesisGV70 Electrified
Rémy CointreauThe Botanist Gin
Shoppers Drug MartNational spot
Toronto PearsonIntl. Airport
Republic RecordsMusic video
NBC PeacockAn Unexpected Killer
Apple TVInjectors Toronto
Rogers Media / CAMHCouture for a Cause
Canadian Film CentreRosé Picnic

Host, MC & Correspondent

Couture for a Cause 2026 · VIP Red Carpet
Rogers / CAMH
Crown of Hope Gala · Host & MC
Living Luxe
Rosé Picnic 2026 · Ambassador
CFC
Living Luxe Design Show · Ambassador
Elegance Aroma
Canadian International AutoShow 2026 · Media Day
Toronto
Most recent: national campaign for Toronto FC and Maple Leaf Sports & Entertainment built on the line Where Rivals Unite. All For One. A campaign about a city that holds every community at once. I had worked MLSE events as live personnel long before I was ever cast in front of their camera.
Toronto FC and MLSE campaign featuring Rachel Dragas
Toronto FC · Maple Leaf Sports & Entertainment, 2026
Campaign photo 1
Campaign photo 2
Campaign photo 3
Campaign photo 4
Recognition

Competition, Awards
& Certifications

Competition History & Placement

Miss Universe Canada 2025
National Finalist
Graduate Management Consulting Case Competition
2nd Place
Ms. Greater Toronto Area 2026
Delegate

Awards, Grants & Fellowships

Celebrate Out Loud Award
2026
Gordon Cressy Student Leadership Award
2018
James F. Crothers Family Fellowship
2016
OSOTF Unilever / Lipton Graduate Fellowship
2016
SGS Conference Grant
2015
Gamma Dynacare Scholarship · five-time recipient
2015
Governor General's Award
2008

Training & Certifications

Crisis Response Training, Kids Help Phone
2022
Project Management Foundations
2022
COVID-19 Level A, Film & Video Production
2020
COVID-19 & Grief for Healthcare Providers
2020
Advance Care Planning & Health Consent
2019
SafeTALK Suicide Prevention Training
2019
Identify, Assist, Refer Mental Health Training
2018
Conflict Resolution Training
2017
Award or crowning photo
Press

Media Coverage
& Clippings

From the Lab to the National Stage: IMS graduate competes in Miss Universe Canada
Institute of Medical Science
Rachel Dragas, Alumni feature
University of Toronto
2025 National Finalists
Miss Universe Canada
Rachel Dragas, Delegate profile
Miss Universe Canada
Talent announcement and campaign features
Hero Artists
Founder & Editor-in-Chief, issues 1 and 2
Elemental Magazine
Clipping 1
Clipping 2
Clipping 3
Clipping 4
Humanitarian Platform

The Hospital for Sick Children

The humanitarian component of this title is raising money for the SickKids Foundation. For me that is not a cause I was assigned. It is the building where my whole career started, and I have been going back to it for fifteen years.

2011 – 2014
Child Life Volunteer
Neurosurgery · Trauma · General & Thoracic Surgery · Infectious Diseases
Three years on the wards, working alongside physicians, nurses, social workers and child life specialists. My job was to sit with children through the hardest days of their lives and engage them in therapeutic play so they could cope with being in hospital, and to give their families a moment of ordinary in a place that is anything but.
2013 – 2014
Clinical Researcher, Department of Ophthalmology
The Hospital for Sick Children
Led a cross-sectional prospective study on biomarkers for retinal damage caused by the anti-epileptic drug vigabatrin in a paediatric cohort. Worked directly with complex paediatric patients, performed full-field and multi-focal electroretinograms, and published the findings as a first-authored peer-reviewed paper and presented at international conferences so that other clinicians could detect the damage earlier.
2026
Fundraiser, SickKids Foundation
Ms. Greater Toronto Area, Regional Canada Pageants
Fifteen years after I first walked onto those wards as a volunteer, I am raising money for the same hospital. Same children. Same building. A different way to help.
SickKids photo
volunteering, the hospital, or fundraising
I held children's hands on those wards before I ever held a microphone. Raising money for SickKids is not a platform I picked. It is where I come from.
Why this matters: most delegates will fundraise for SickKids because the pageant asks them to, and they will do it sincerely. I would be fundraising for the hospital that trained me, published me, and taught me what care actually looks like at the bedside. That means I can do more than ask for donations. I can speak about the research, the clinical reality, and the families with genuine authority, and that is what moves a donor from a polite yes to a real one.
SickKids Fundraising · 2026

Rallying a City
for SickKids

The pageant asks each delegate to raise a minimum of $150 for the SickKids Foundation. I set my own goal at $1,000 and decided not to collect donations quietly. I built a campaign around the cause and asked Toronto to stand behind it, in public and on the record.

$550
Raised for SickKids to date, and still climbing
3.6×
The required $150 minimum, measured against my own $1,000 goal
1
Live fundraising event conceived, produced & hosted for SickKids on Front Street West
8
Named people who filmed personal video endorsements for the cause
350K+
Combined social following of the supporters who backed it*
6
Sectors rallied: music, fashion, hospitality, arts, real estate, health & wellness

* Based on publicly listed follower counts.

What I built

An event at scale. Toronto's FIFA World Cup Final watch party, conceived, produced and hosted at Vagabondo Restobar on Front Street West, with the SickKids Foundation as a beneficiary and the hospital branded throughout the venue.
Two original print pieces, designed, printed and put into physical circulation across the GTA, each carrying a scannable QR code straight to the SickKids donation page. Framed at the venue entrance, stacked at the host desk, and handed out at every appearance.
Eight filmed endorsements. Not likes and not shares. Named people who agreed to put their face and their name to the cause on camera, then posted it to their own audiences.
The title carried from the stage, at three hosting and red carpet roles in front of a combined in-person audience of six thousand or more.
Every piece a donation link. Anyone who picked up a card anywhere in the city could give to SickKids in under ten seconds, whether or not they ever met me.

Who I rallied

Karl Wolf · quadruple-platinum recording artist, MTV Europe Music Award winner
Music
Craig Smart · recording artist, top-ten Canadian single
Music
DJ Theo P · DJ, performed the event live
Music
Warren Falkenstein · four-time award-winning speaker, CTV News Toronto
Health & wellness
Alain Betima · founder, Lagachette Suits
Fashion
Vagabondo Restobar · owners, 310 Front St W · venue partner
Hospitality
Max Jamali · luxury mixed-media artist, exhibited Toronto, New York, LA, Paris, Dubai
Arts
Mitch Krystantos · real estate agent and SickKids volunteer
Real estate
Why this is the part that matters: a follower count can be bought and a hashtag costs nothing. Named people across six industries, each of whom agreed to be filmed backing this on the record, cannot be. Fundraising is not really about asking. It is about whether people will put their own name next to yours, and these people did.
References

Letters of Reference

Letter of Reference, One

Letter to be inserted here.
NAME · TITLE · ORGANIZATION · DATE

Letter of Reference, Two

Letter to be inserted here.
NAME · TITLE · ORGANIZATION · DATE
In Closing

A title is a microphone.
Here is what I would say into it.

I have spent nineteen years learning how people work: first as a seventeen-year-old volunteer at CNIB, then on the wards at SickKids, then in a laboratory, then in a hospice, and now on the national crisis line at the worst moment of someone's day. Along the way I learned how to hold a room, and I learned that the two skills are the same skill.

What I would bring to Ms. Greater Toronto Area is not a new interest in service. It is nineteen years of it, with the receipts, and a platform that would finally let the work reach the people who need to hear it.

No woman is limited by age, circumstance, or societal expectation. I would like the chance to prove that out loud, for a year, in the region that made me.

At 35, I am living proof that the best chapters are not behind us. They are only beginning.
Download the full resume (PDF)
Closing portrait